12.03.2021 - WEPA Ventures

The WEPA Ventures Startup Portfolio: MYLILY


We proudly present: MYLILY, another WEPA Ventures startup.

MYLILY is a startup from Hamburg that was founded in 2018. Together with a quickly growing team of currently around ten people, the two founders Heide Peuckert and Dennis Werner follow an important mission: “To ensure that every woman feels great in her body. With our community we break taboos, empower and educate.” 

They provide women with high quality feminine hygiene products such as tampons, liners, and pads. And there is more: These products are made from organic cotton and save plastic. This underlines MYLILY’s focus on sustainability, which led to a position amongst the finalists of the German Sustainability Award in 2020. 

The newest additions to their product portfolio are a range of innovative supplements and period panties. While they focus on shipping their products directly to their customers, you can also find them at many retail stores in Germany. 

Andreas Krengel, Managing Director of WEPA Ventures, explains: “MYLILY is a good example for the value proposition of WEPA Ventures. Thanks to an ongoing exchange between the MYLILY team and different committed WEPA mentors, we support the startup’s development by sharing, amongst others, our retail sales knowledge and our supply chain competencies.”

The WEPA Ventures team welcomes your ideas for joint projects or interesting investment opportunities. Please contact a WEPA Ventures team member, Andreas Krengel, Tobias Hundhausen, or Till Rösnick, directly, or write an e-mail to venturesnoSpam@wepanoSpam.eu.  

For more information please visit our website.

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