We do not just make high quality products. We make sure we understand how they serve and appeal to the end user. We strive to create the best products on the market and capitalise on consumer habits and trends. We collate monthly data and analyse research to understand how the retail environment is moving.
At WEPA UK, we pride ourselves on our market knowledge, scouring the retail shelves and monitoring new products to test against our own.
If it involves household paper, we want to know about it. We continually feed this market intelligence back to our customers, helping them keep abreast of changes in the market.
We also have a portal which customers can use to access key dataLink to Portal
WEPA UK's expert team conducts thorough market research to assess and develop our product ranges. Our exhaustive research includes both qualitative and quantitative analysis, home usage and consumer usage testing.
Our dedication to purchasing the highest quality, most up-to-date market data sets us apart from our competitors.
We understand the pressures customers are under to stay ahead of the curve, so we share insightful trends and market predictions on a regular basis to promote category growth.
As experts in the household paper market, we are quick to identify trends and emerging technologies to ensure innovation and new product development remain catalysts for success.
WEPA UK knows the sector better than anyone and is confident in challenging the status quo. Being a market leader means we are always pushing the boundaries of what is possible for customers.
Our new product development team works on an international scale to innovate, with an emphasis on sustainability.